Stefan Georgi – The AI Copy Chief Training
Stefan Georgi – The AI Copy Chief Training: Master Copywriting with AI as Your Strategic Partner
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Product Overview (by Elutify):
Elevate from Copywriter to Copy Chief: Harness AI for High-Converting Content
Are you ready to transform your copywriting process, banish “shitty first drafts” (SFDs), and truly leverage AI for breakthrough results? The Stefan Georgi – The AI Copy Chief Training is your essential blueprint. Learn how to work with AI as your powerful “copy cub,” allowing you to focus on strategy, insights, and crafting truly persuasive copy.
In a world where relying entirely on AI is unwise, this training empowers you to become the strategist. Stefan Georgi, a renowned expert, reveals how to avoid AI’s pitfalls (downtime, inaccuracies, generic output) and instead, use it as a lethal unfair advantage to write great copy.
Why You Need The AI Copy Chief Training:
AI copywriting tools are here, and they’ve given you a promotion! They’ve made redundant the uninspired, basic writers, freeing you from the “clickity-clack of knocking out that first draft.” Your SFD days are over!
This means you can now focus on the most impactful and enjoyable parts of your job:
- Conducting voice-of-customer research.
- Analyzing data to find insights and ideas.
- Crafting segments, personas, and jobs to be done.
- Creating messaging hierarchies and recommendations.
- Developing brand voice.
- Coming up with big ideas and creative concepts.
- Developing a plan for your page, email, ad, or funnel.
You provide the strategy, the plan, the message map, and the informed inputs. AI then writes the first draft. Your job? To coach it to do better, then punch it up with emotion, personality, and compelling differentiators to turn it into phenomenal, conversion-focused copy.
What You’ll Master in This AI Copy Chief Training:
This crash course in drawing winning copy out of AI tools will promote you from Copywriter to Copymaster.
The Secrets Great Copywriters Know:
- How to plan & research: Lay the groundwork for persuasive content.
- 10 core research methods for copywriters: Uncover deep insights.
- Understanding switching factors: Identify what truly persuades your audience.
- Identifying whom to write for: Target your message precisely.
- Using frameworks: Apply proven structures for effective copy.
- How to persuade: Master the art of influence.
- Adding oomph with social proof: Leverage social proof for maximum impact.
- Editing in the emotion: Infuse your copy with genuine feeling.
- Transforming robo-copy into “but fashion” copy: Make AI output uniquely human and compelling.
- Getting more qualified clicks: Drive higher quality traffic.
How to Get the Most Out of AI: (H3)
Avoid terrible ideas like “Make AI write an email” or “I guess that’s good enough.” Learn to actively think through HOW YOU THINK, so you can coach AI to handle the mundane parts of your job effectively. This course teaches you:
- To feed the right inputs into ChatGPT.
- To improve the outputs of ChatGPT.
- A crash course in research, planning, and editing like a copy chief/copymaster.
Course Curriculum & What You Get:
In just under 5 hours of training, you will be transformed into a confident AI-powered copy strategist.
The Full AI Copy Chief Training Curriculum:
- 11 Brand-New Lessons: A complete introduction to AI copywriting tools and their impact on your role.
- 15 Curated “Prompt” Lessons: Learn to give AI tools better, more effective prompts.
- 13 Curated Editing Lessons: Acquire new skills to transform AI-generated drafts into powerfully persuasive, delightful-to-read copy.
- 4 Bonus Lessons: Expert insights from Sam Woods, Lianna Patch & Shane O’Quinn on how to amplify your copy using AI.
After This Training, You’ll Be Able To:
- Write an email or page entirely with AI assistance.
- Understand and empathize with AI’s limits, stopping unrealistic expectations.
- Appreciate the unique skills human copywriters bring versus AI bots.
- Confidently prompt (and re-prompt) the most popular AI copywriting tools.
- Identify and correct ineffective prompts to achieve desired AI output.
- Apply conversion copywriting principles to AI interactions for infinitely better work without the burden of slow first drafts.
- Have an eyes-wide-open appreciation for what AI copy bots can actually do FOR you (not against you) to craft more persuasive copy.
Earn Your Master of AI Copy Certification Badge:
Upon completion, you’ll earn the Master of AI Copy certification badge. This badge proves to employers that you not only know how to work copywriting software but have also conquered the “AI threat,” turning it into your ally. You’ll be recognized as a Copymaster, Queen of the Conversions, the Mother of AI Dragons – a strategic copy partner with your own automated copy cub.
Brought to You by Copyhackers and Copy School:
This training is brought to you by Joanna Wiebe, the trusted conversion copywriter and founder of Copyhackers and Copy School. Industry leaders like Marie Forleo and Todd Herman praise her trainings as “incredible” and “championship calibre,” emphasizing their effectiveness and simplicity.
Ready to Promote Yourself to AI Copy Chief?
The Stefan Georgi – The AI Copy Chief Training offers the ultimate crash course to draw winning copy out of AI tools. Transform your role from mere wordsmith to a strategic copy partner with an unfair advantage.
Enroll now and master the future of copywriting with AI!
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