Joe Caffrey – Learn How to Value and Successfully Sell Businesses
Learn How to Value and Successfully Sell Businesses
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(Includes complete description, key features, and official curriculum from the course creator.)
Product Overview (by Elutify):
If you’re a business broker, consultant, or entrepreneur looking to master the art of business sales, this self-paced course offers a complete roadmap. “Learn How to Value and Successfully Sell Businesses” equips you with the knowledge to confidently value companies ranging from $250,000 to $25 million — and close deals effectively.
Participants also receive one year of free access to The Brokers Roundtable℠, providing continued support and networking opportunities with professionals in the industry.
What You’ll Learn Inside This Course
The training is divided into 6 comprehensive sections, offering 52 lessons and nearly 19 hours of expert instruction. By the end, you’ll understand:
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How to assess business value using multiple valuation methods
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Where to find sellable businesses and qualified buyers
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How to price, market, and close deals with confidence
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What it takes to work solo or within a firm
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Key regulations, licensing, and co-brokering strategies
This is not just theory — real-world case studies and deal-closing techniques are included.
A Step-by-Step Breakdown
Business Brokering Fundamentals
Understand the foundation of the profession — from identifying ideal candidates to solo vs. firm-based practice, specialization, fee structures, and the landscape between Main Street and middle-market transactions.
Sourcing Businesses and Building a Personal Brand
Explore tactics for networking, establishing credibility, and using both traditional and digital outreach methods to attract clients and listings.
Mastering Business Valuation
Learn about discretionary earnings, documentation, recasting, and how to find the Most Probable Selling Price (MPSP). Detailed modules walk through every calculation with real examples.
Recasting and Valuation Case Studies
Go deeper into valuation techniques, including reconciliation, inventory handling, and valuation assignments. You’ll apply your skills with two in-depth case studies — a restaurant/nightclub and a wholesaler/distributor.
Closing Deals: From Pricing to Negotiation
Get a detailed look at pricing strategies, confidentiality, buyer education, financing, and how to align seller expectations with market realities — all crucial to closing deals smoothly.
Why Take This Course?
This program isn’t just for business brokers — it’s perfect for:
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Realtors expanding into business sales
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Consultants wanting to offer M&A support
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Business owners preparing to sell
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Professionals entering the world of business brokerage
Stop guessing. Start selling with confidence.
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