InvisiblePPC – OmniTargeting Foundations Archived

Course Curriculum

Welcome & Getting Started

• Introduction Into OmniTargeting (Lead Generation) (7:04)
• OmniTargeting Product Brief . (lead Generation)
• Is OmniTargeting Right For Your Client?
• Onboarding Checklist
• Onboarding Your Client – The information we will need. (87:49)
• Terminology Glossary
• The 4 Different Ad Types
• What Are We Liable For With Omni?
• Omni Terms of Service 2020

Understanding The Communication Platforms We Use

• Platform Overview Slide Deck
• How To Use Calendly (3:12)
• How To Use Zoom (2:05)
• How To Use Google Tag Assistant (1:03)
• How To Use The Facebook Pixel Checker (0:42)
• Onboarding Process

The Onboarding Process (5:52)

• Understanding The Website & Landing Page Requirements For Your Client
• Understanding What A White Glove Call Is (3:28)
• What Happens On The Onboarding Call (3:42)
• Restricted Niches – Google Ads
• Restricted Niches – Facebook

Understanding Facebook

• Understanding The Basic Of Facebook – Overview
• Granting Us Access To A Facebook Business Manager (7:44)
• Adding Billing To An Ad Account in Facebook Business Manager (1:25)

Understanding Google Ads

• Understanding An Agency Ad Account (MCC)
• Giving IPPC Access To Your Agency Account (MCC) & Getting Your Clients Ad Account Into Your MCC (1:14)
• Creating An Google Ad Agency Account (MCC) (1:26)
• Adding Billing To An Ad Account
• Creating An Ad Account In Your Agency Account (MCC)

Understanding Google Analytics

• Adding A Email Address To Google Analytics

Now Submit Your Onboard For Your Client

• Are You Ready To Onboard Test
• Purchase OmniTargeting – Lead Generation

Other Forms

• OmniTargeting Ecommerce & Lead Gen Client Request
• Pause Or Cancel An OmniTargeting Campaign
• Reactivate a Paused or Cancelled Omni Client
• Budget Update Request Form
• Campaign Updates & Add Ons
• Onboarding Call Follow Up Survey

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